Authentic Lifestyle Photography & Small Business empowerment| ARIZONA + WORLD WIDE

& Creative Content

Show Up authentically & beautifully with high Quality Gorgeous Personalized Branding Photography 

Products, Flatlays and Most importantly- I brand      

Why Brand yourself?


Flaylays & Products!

Subscription Memberships!


If you are ready to invest in your business, let me help you show up with stand alone branding sessions starting at $800 or unique subscription-based memberships starting at just $150 a month.

How to Best Use All That Great Content

Are you lost implementing and using all this fabulous content to grow your business?
I want to help you!

Check out my LAUNCH course for anyone wanting to start a business, or simply understand anything they missed in the entrepreneurs journey. If you have the framework but are struggling with something specific consider my custom consulting packages to get through it with another mind at work in your corner.

Then let's put all that content to good use with a gorgeous professional stand-apart website to put your best foot forward for their first impression!

learn more

Finding Joy COnsulting

“Have you ever had photographs that capture emotions, feelings, and moments in time so perfectly that you can’t help sneaking looks at them constantly throughout your day? That’s what Tracy and Fully Alive did for me and my brand. Tracy makes the usually nerve wracking photography process fun and relaxing and it absolutely showed in all of the images. Thank you Tracy for capturing the beauty and depth of Cayla Gray products AND making me feel special and comfortable in my own images. Cannot wait to continue working with you!”

Kelly Kussman

" When I met Tracy, I knew immediately that I would love her, but I had NO idea just how invaluable she'd be for the growth and identity of my business.  After our first shoot together, it was apparent that I'd want in on what she offers for creatives through her membership program. She is an expert at making people feel incredibly comfortable in front of the camera in a nuanced way that doesn't even make you feel like you're getting your picture taken. She has clear but comforting posing direction, and has given me a level of confidence I never knew I could achieve. She practically reads my mind with how I'm feeling, and is able to take that energy and channel it into a true partnership to bring out the best in me. It's hard to put into words how WORTH IT the combination of Tracy's work, personality and end product truly is. When you book her, you book her heart and soul as well as images that will take your brand to the next level. She's a perfectionist in all the best ways, and she is exempt of any ego which allows her to provide her clients with exactly what they came for. She has given me content that has lasted for months and never feels old, and it's so nice to have ongoing shoots through her membership so I can keep my social media fresh. I CANNOT speak highly enough of Tracy, she's a master of her craft and a truly gifted photographer!"

risa Kostis 


Carly Gilleland

"If your looking for a soft feminine head shot that has the best lighting and brings out the best in you! Then Tracy is your WOMAN— In fact I’m trying to convince her to brand herself as ‘THE HEADSHOT QUEEN.’

Sage Aubrey

"My cheeks hurt from smiling so much after seeing the pictures that Tracy took...Wow. Talent over and over again. The experience and product are just so out of this world. Thanks Tracy!

Bella Vasta


hear it from my clients:

My branding, content & editorial clients say strong quality photography has helped their businesses THRIVE. They say working with me is amazing because I’m fun, full of energy, and joyful, they say that I’ve empowered them by creating a safe place to have fun and relax. And that’s exactly WHY I do what I do. 

Branding. Editorial. Content.

The LookBook

Creative content is much more than the traditional headshot of the past. Membership services provide you with fresh content that strengthens your brand, establishes your media presence, and shows off the best of who you are and what you offer the world!  Check out the below collection of content, editorial work, and branding images I've created for local and national brands!