Authentic Photography & creative direction | ARIZONA + WORLD WIDE

Behind the Lens

Who I am &
How That Infuses What I do

I value kindness above all else, and my mission is to empower people to live an authentic life of joy.

You are most likely on this page because maybe you want to know more about my heart, passion & quirks that make me- ME. Well, thanks! I'd love to share. Talking is favorite... no seriously, I'm a verbal processor. 

My name is Tracy Battaglia & I am a mother, wife, entrepreneur but at heart I'm a rural Illinois girl with a southwest heart, and I must confess I am a complete nerd about Taylor Swift, Harry Potter, adorable kittens, adventure, espresso and tacos.

It's Me, HI

The Founder 

one umbrella

I founded Fully Alive Photography in 2006 as a film photographer fresh out of university with a photography degree and a dream to rule the world. lol. Honestly my goal from day one was to simply help others feel fully alive and get past the fear of being behind the camera.

Make it fun,
make it life-giving.

I have transitioned into digital photography primarily as I love the fast paced ability of as a wedding, lifestyle, and branding photographer to capture every single moment and all the ones in between, yet even with most of my digital work, I still feature the soft whimsical feel of film... and occasionally I still break out my super fancy film for those that have the time. 

Three brands

I founded Finding Joy Consulting in 2020 as I saw a great need emerge. People wanted to learn how to be an entrepreneur in a hands-on catered-to-their-needs way. There were too many people feeling totally lost and overwhelmed. So I had a dream to use my 15 years of experience to cut out the confusion and make life easier for others! My first offering "LAUNCH" was born, and from there I grew into an entire branding agency to empower people to live the life they wanted and find the missing peices to either launching, elevating, or rebranding thier business.

 I offer services from custom consulting, interactive courses/workshops, website building, media kits, graphic design, Lifestyle branding & product photography & creative content.

in 2022 we went through a re-brand and we are now "Fully Alive Creative"

In 2021 I founded Fully Alive Events as a private, referral only subset service for my wedding clients who needed a little extra help! I already had all the skill, with hundreds of weddings under my belt, why not put those strategic skills to use & offer MORE!

my talented friend Nicole (who has an entire career as a wedding coordinator under her belt) ame on board as my lead coordinator and between her & I with my team of 4-6 staff we can pull off a pretty fantastic wedding!

As a dynamic duo we can come on board the month before to make your day run smooth with a day-of coordinating team, or we can start 9-6 months out and make your wedding dreams come to life!

perfect harmony

My core values drive every aspect of my businesses...
  • quality
  • authenticity
  • hard work
  • & healthy a dose of JOY

Let's Work Together!

my mission

My mission is to empower people to live a full Authentic life of joy and I will work extremely hard to help them do it!

Learn More about me, My business, and My WHY 

I have been married for 16 years! Nate is a LOT of fun to be around, full of personality, imagination, wisdom and just the right amount of humor. 

We have a little one around the house. Mateo is my miracle baby that is now a little boy. What joy and challenges he brings to my life. Parenting is a WHOLE thing.  He is strong-willed and challenges me.This has built my patience and tolerance for insanity.He is a bundle of energy, which keeps me on my toes, he is kind and creative.The best combo of perfectly wild and cuddly. I’m more than excited to be here helping to shape the kind of man he will become.

We also have Japanese "daughters"! We are a host family for a homestay program. We host our daughters anywhere between 3 months to 1 year while they study at ASU. 

And also to note my Mom is my BEST friend in the WHOLE world. Which is funny because as a teen/young adult we have a bad if any relationship. Man what a beautiful story! 


I guess I don't consider myself a faith driven person anymore because it's not something I talk about but if you look at my core values and how I live my life they would 100% align with my belief system.

I was raised  "Christian" and I still at the core identify as such- but I suppose most Christians would disagree. lol. I've read the Bible and found Jesus/God/Creator from a different perspective since I read the book " Reading The Bible From The Margins". It's an amazing read that was the start of me challenging my belief system. My beliefs are now considered very liberal for the westernized christian system but I believe they are actually truth. When I think about the Bible and Jesus I think "what a beautiful story of unfathomable love & humility. The Creator of the universe became a poor, outcast human JUST to spread love and break the distance between us and him. To break religious lies and broken systems- simply to connect with us and give us LIFE and life to the full (hense "Fully Alive")"

So my faith and life is truly is guided by the radical example of the life of Jesus. -Flipping tables against injustice, creating love where there was none, giving a voice to the oppressed -women, children, homeless, and all races & tribes. He fought against sexism, ageism, classism and beyond. In my opinion-He wasn't the person many modern churches claim him to be, in order to support control and patriarchal systems.. 

This is a message of freedom and equality and love- and it was RADICAL for the time.

I would be a fool to say I am not WHO I am because of God. My faith is the reason for my moral compass and every decision I make in my life. 

I don't talk about this much on my site, because I know the "Christian" faith has gotten a lot of things wrong over the years, and never want anyone to get the impression that I am in any way judgmental, nor do I believe many of the teachings of the modern church. -I honestly don't believe that other faiths and spiritual practices are wrong- in fact I support other faith systems AND people who don't have faith at all. I would consider myself a Christian Universalist, or possibly an open and affirming methodist. At this time we do not regularly attend church but my beliefs are the entire reason I am the person I am, why I make my life choices, and they are also constantly updating and open.

my Beliefs 


I have a lightening bolt tattoo. My cats are named Luna and Ollivander... I am a Slytherin.. no shame- I am ambitious and resourceful! But I also rank high with Ravenclaw! I value wisdom and personal development. I am a lover of administration and strategy -I’ll task the hell out of you if you come near me. (My husband has learned to stay away when I’m in work mode)

Mostly I just love good stories! I read every day! Mostly young adult post-apocalyptic fiction stories - but also my fair share of personal development books - but those are usually podcast or audio books- cause I have ADHD so you can find me reading something, listening to something and watching something at the same time....

Harry Potter & Other great Stories


It's a possible obsession...  it's called the "Tracy Loves Taylor" playlist for a reason. It's all I listen to. Can't sleep at night sometimes because her lyrics are on repeat... Also I named my dog "Lavender Haze"

I've been a fan since her country album Debut (I was still in my country era and I bought that cute little floral dress she wore... I still have it.)  She actually released that album the SAME month I launched my first company "Fully Alive Photography." As such I've grown not only as a person but my business grew alongside Taylor.

Even when I got made fun of for loving a girl who was "flighty and shallow" I knew she as awesome and never doubted her. I've always loved her and been proud of who she was as a storyteller, songwriter, and a young woman just trying to survive.  I'm a proud Swifty still and I'm thrilled she's proved everyone wrong with her badassery. 

Taylor Swift



I love too many things and I ran out of room. But if you REALLY want to know me... I'm obsessed with the below in no particular order...

  1. Taylor Swift - wait I mentioned that. But just in case you missed it...
  2. Birthdays (I believe in celebrating Birthday month, Birthday week, Half Birthdays... all birthdays)
  3. Green Tea & Black Espresso (but only decaf after my first cup)
  4. All Things Pink & Sparkly... this includes unicorns
  5. Singing (most Taylor Swift, musicals or Disney...)
  6. Playing my ukulele until my fingers hurt and then I give up for months
  7. Sunshine & Mornings (the Sky's awake, I'm awake!)
  8. Going to bed early (like you can't find my after 9)
  9. Dirt (aka gardening and yard work) yeah I LOVE it
  10. Style- I love fashion, clothing, and hair bows! Any reason to dress up works... even just life. I show up for life daily. lol.
  11. Routine, To Do Lists, & Systems (love them)
  12. Supporting Local
  13. Women Owned Businesses
  14. Working- I FREAKING love my jobs
  15. Nintendo (Legends Of Zelda, Stardew Valley,  & other small indie open adventure games)
  16. Street Tacos, Thai Food, Indian Food, Wait... I just like food...

All the other things.- like glitter


but wait... there is more

So that's Me!

about My Clients

My clients are looking for an authentic experience and colorful quality photography that captures their personality  and highlights their beauty

Does it sound like we would be a good fit? Contact me today!


I'm very active on Instagram and post daily with recent work, life, travels, thoughts, and all the things that inspire me daily.